Schema.org / JSON-LD Generator

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Create valid Schema.org structured data (JSON-LD) for Articles, Organizations, Products, FAQs and more — for rich results. Free, in your browser.

Build valid Schema.org structured data right in your browser. Pick a type, fill the fields, and copy the JSON-LD. Nothing is uploaded.

Schema type
Details Organization
JSON-LD output
Test in Google Rich Results Paste your snippet into Google to validate it.

About Schema.org / JSON-LD Generator

The Schema.org / JSON-LD Generator builds valid structured data for the nine schema types sites need most: Organization, Local Business, Website, Article, Product, FAQ Page, Breadcrumbs, Person and Event. Pick a type, fill in the fields — including nested details like postal addresses, aggregate ratings, FAQ question/answer pairs and breadcrumb items — and the JSON-LD updates live.

Structured data is how you become eligible for rich results: review stars, FAQ dropdowns, breadcrumbs and event listings in search. The generator emits the correct @context and @type wiring for each schema, so you avoid the syntax mistakes that make hand-written JSON-LD fail validation.

The whole builder runs in your browser and nothing is uploaded. Copy the raw JSON, copy a complete <script type="application/ld+json"> tag, or download the snippet — then validate it with Google's Rich Results Test before deploying.

How to use Schema.org / JSON-LD Generator

  1. Select a schema type: Organization, Local Business, Website, Article, Product, FAQ Page, Breadcrumbs, Person or Event.
  2. Fill in the fields for that type — name, URL, images, address, prices, dates, or the FAQ questions and breadcrumb items as applicable.
  3. Watch the JSON-LD output update live as you type.
  4. Copy the JSON, copy the ready-to-embed <script> tag, or download the snippet.
  5. Paste it into your page's <head> and validate it with the Google Rich Results Test link.

Frequently asked questions

Organization, Local Business, Website, Article, Product, FAQ Page, Breadcrumbs, Person and Event — each with the fields search engines expect, including addresses, ratings and availability where relevant.

Paste the <script type="application/ld+json"> block anywhere in the <head> or <body>; the head is conventional. One script per schema entity keeps things easy to maintain.

No generator can guarantee that. Valid JSON-LD makes the page eligible; search engines decide whether to show rich results based on content quality and policy.

Use the built-in "Test in Google Rich Results" link and paste your snippet. It reports parsing errors and which rich result types the markup qualifies for.

Yes on both counts — it is free, and the markup is generated entirely in your browser without uploading anything.
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